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"Planning is an unnatural process; it is much more fun to do something.  The nicest thing about not planning is that failure comes as a complete surprise, rather than being proceeded by a period of worry and depression." ~ Sir John Harvey-Jones

 

Business Plans produced by MCryer Writing & Business Consulting can be used to obtain bank funding; or to attract partners or business investors, as well as providing a roadmap for operating your business ensuring that failure doesn't come as an un-welcomed surprise. 

The business planning services of MCryer Writing & Business Consulting are backed by extensive business experience including banking.  We are well aware of bank requirements in regard to business plans, including Small Business Administration (SBA) lending guidelines and we produce high-impact business plans that are functional to guide you and your business to success.

Key Features

bulletIndustry Overview
bulletCompetitive Analysis
bulletIdentification of Competitive Advantages
bulletDevelopment of Business and Marketing Strategy
bulletOverview and Explanation of Operational approach
bulletFinancial Projections

 

The marketing mix as defined by Perrault and McCarthy is based upon four elements often referred to as the "four Ps"; product, place, price and promotion.   Marketing Plans developed by MCryer Writing & Business Consulting bring the "four Ps" together and are based upon a full analyze of the company, competition, industry and target market.  Positioning strategy, branding and competitive advantages are explored; the needs and desires of the target market are identified; the best means of reaching the target market are determined; and a solid plan including timelines and budgets is prepared. 

Key Features

bulletIndustry and Market Analysis
bulletTarget Market Characteristics
bulletBranding and Positioning Strategy
bulletAnalysis and Recommendation of Marketing Mediums
bulletMarketing Timeline and Budget

Contact us today at service@mcryer.com to get a quote for your business plan or marketing plan!

 

 

 


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Copyright © 2003 Misty Cryer--All rights reserved.